Local visibility
We identify your local area, the questions patients ask and the pages to highlight. Your website and practical information should help people find the right contact.
01 / VISIBILITY & PATIENT JOURNEY
Attract new patients
Make your offer visible. Start a conversation.
Prospective patients want to understand whom to contact, how treatment works and how it may fit into everyday life. Blanche helps you explain your aligner offer clearly, under your practice’s own identity.
Prepare my project ↗
Be found. Be understood. Be contacted.
A consistent experience, from the first piece of content to an appointment enquiry.
Content that explains
Dedicated pages, photographs and short formats explain the journey, the clinician’s role and common questions. Messages are prepared with you and approved before publication.
A straightforward journey
A mobile-friendly page, an easy-to-find contact option and useful answers help patients prepare their first conversation with your team.
Your practice at the heart of every message.
Your name, voice and team create a consistent experience. Materials explain your offer without promising clinical outcomes. Simulations and illustrative images are identified as such.
Four steps to launch
Understand
Your practice, local area, appointment capacity and objectives.
Prepare
Pages, content and the path to contacting your practice.
Launch
Approved materials and paid visibility activities, if agreed.
Refine
Enquiries, appointments booked and barriers along the journey.
Useful measures, agreed together.
Depending on the chosen tools: visits to dedicated pages, contact enquiries and appointments generated through the programme. We agree how to track these with you. Advertising spend, tools and included services are specified in the proposal; no number of patients is guaranteed.
Before you start
Do I need an existing website?
We start with your current situation. A dedicated page may complement your website; any creation or redesign needs are assessed at the outset.
Who responds to patient enquiries?
Your team keeps the patient relationship. Together we prepare a journey that suits your organisation and availability.
Are advertising campaigns included?
The scope of content, tools and any campaigns is agreed in a quotation. Media spend has a separate budget, agreed before launch.
Let’s review your visibility.
Your area, current presence and objectives: three starting points for a first conversation.
Prepare my project ↗Presentation version: this button opens the project memo on the homepage. No enquiry is sent.